Luxury Secured: Why an Upscale Hotel and Resort Brand Trusted Abnormal to Succeed Where Proofpoint Fell Short

• Industry: Hospitality (Luxury Hotels and Resorts)

• Mailboxes: 6,200+

• Email Infrastructure: Microsoft 365 E3 + Proofpoint Secure Email Gateway + Abnormal Human Behavior AI Platform

Abnormal transformed this upscale hotel and resort brand’s overall security stack, offering more comprehensive protection and detecting advanced attacks that its Proofpoint SEG was failing to catch.

Positioned downstream in the mail flow, Abnormal detects only threats that bypass the gateway, capturing data that demonstrates the SEG’s shortcomings, including:

• Detection Efficacy:

  • During a three-month period, Abnormal detected 1,366 malicious messages that Proofpoint missed, including 1,185 credential phishing attacks. Abnormal also detected 67 account takeover cases where email accounts had been successfully compromised.

• Workforce Productivity Impact:

  • Over that same quarter, the company’s employees received more than 1.6 million graymail messages. Without an effective graymail filtering solution, these emails would have cluttered inboxes and required significant time for manual deletion.

With Abnormal’s AI fortifying its security framework, this premium hospitality provider has reduced its risk and increased its efficiency. Abnormal’s behavioral AI analyzes thousands of signals to baseline normal employee and vendor behavior and identifies high-risk anomalies with precision—protecting the organization from sophisticated attacks that traditional defenses like Proofpoint can miss.

• Risk Avoidance:

  • Based on the number of attacks identified for remediation, the average compromise rate Abnormal has observed for the customer’s industry segment*, and the average cost per incident**, the malicious emails missed by Proofpoint during the three-month period could have resulted in estimated potential annual losses of more than $600,000 if similar undetected attacks had continued at this pace.

• Increased Inbox Efficiency:

  • Abnormal’s AI automatically learned user preferences and decluttered employee inboxes; this functionality saved employees up to 766 hours per month** in a single quarter.

Because of Abnormal, this high-end hotel group can now feel more confident in its defense-in-depth security stack. Implementing the Abnormal Human Behavior AI Platform ensures that additional attacks are stopped and more employee time is saved.

Customer Testimonial:

“We found that Abnormal helped bridge the gap between our SEG and account takeovers. We used to rely only on Proofpoint ATP, but we found the detection and alerting to be delayed and remediation to be hit-or-miss. With Abnormal, it’s almost instant and has worked every time. We feel much more secure having a layered approach with Abnormal.”
—Director, Information Security

Find out why enterprises across industries are moving from Proofpoint to Abnormal. Get started with a demo today, and we’ll show you the proof of the Abnormal value.

* Source: Abnormal Internal Operations Data

** Source: Average cost figures taken from the following third-party studies: NetDiligence Cyber Claims Study 2023 Report, 2023 Unit 42 Ransomware and Extortion Report, IBM Cost of a Data Breach, The Parallax View

***Based on the following calculation: 1,656,071 graymail messages * 5 seconds required to read each message